Knowledge Base

How can I get started as a Brand?

We’re genuinely excited about our creation and eagerly look forward to partnering with you to get the content you need created. Brands can currently opt for 3 types of campaigns on the Izyu Platform:

  1. Managed Campaigns – These types of campaigns are for brands to get the exact content they need with the help of the Izyu Team. Whether it’s an unboxing video, or product reviews, or try-on hauls – all you need to do is specify the video and creator requirements and we’ll do the work of matching creators to you campaign for a flat fee. You’ll need to approve the videos, and once approved, the creator gets paid for their work and you get the rights to the video to use as you need.
  2. Gift Campaigns – For self-service campaigns where in exchange for being provided / gifted the product, creators will create a video for you. You manage these campaigns, ship the products to the creator and then the videos should roll in!
  3. Reward Campaigns – For self-service campaigns centered around existing customers that already have your product and you want to provide a small reward (such as a coupon, some swag, or a gift card) to them for creating a video.

Access to managed campaigns are available for all accounts, however Gift and Reward campaigns currently require a plan. Check out our pricing and plans here:

Creating A Campaign

To create your first camapign – Here’s the step-by-step guide:

  1. Create a campaign – create a campaign and provide your video and creator requirements. For more details on how to do this, refer to our help doc on Creating a Campaign:
  2. Get Creators onto the Campaign – For Managed Campaigns, the Izyu team will find and match the creators that exceed your requirements onto the campaign and get them started. For self-service campaigns (Gift and Reward campaigsns) – you should review any creators that have applied to your campaigns and approve any applications that you’re excited to work with. For assistance with this step, refer to our help doc on Approving Creators here:
  3. Ship Your Product – For campaigns that require shipping your product to the creator, you should send your products to the content creators that have been accepted onto your campaign. For more help with this step, you can refer to our help doc on Shipping your products here:
  4. Approve Content – Collaborate with creators using our in-platform messaging. Accept the content or provide feedback for any necessary revisions. Additional help can be found here:
  5. Download Content – Once you approve the content, you can download it along with comprehensive licensing rights for use wherever you need it.